Online Marketing


Oh, the possibilities! Doing online marketing is like being a kid in a candy store. And, just like that kid, your budget has to be spent on what will bring the most satisfaction, i.e. business results. 

Sure, there are some must-haves—website, email address and CRM database. Paid keyword advertising and metrics aren’t far behind. And, there are a handful of tried-and-true tactics to employ, such as email, newsletter/blog and good search engine optimization (SEO) practices.

The beauty of online marketing is that there is a bottom line—what works and what doesn’t at what cost—that can be seen and measured relatively quickly. Make adjustments and try it again. It’s always a work in progress.

Let SusanGSays help you find the most efficient ways to market your company online with: 

  • Blog
  • Display advertising
  • Email nurturing
  • Facebook
  • Keyword retargeting
  • Landing pages
  • LinkedIn
  • Metrics dashboard
  • Mobile
  • New stuff that’s worth a try
  • Newsletter
  • Paid keywords
  • Search engine marketing (SEM)
  • Search engine optimization (SEO)
  • Special offers
  • Text ads
  • Twitter
  • Video
  • Webinars
  • Website

People Talk

Kristina Landgraf Financial Writer, Social Strategies, Franklin Templeton Investments

“Susan is a consummate professional with an impressive knowledge of every aspect of what it takes to create and execute a successful marketing plan in any medium, from print to broadcast to social media.”

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